Looking at a website traffic gives a good idea of how successful that website is. Would you like to know how much traffic a website gets in your niche for competative analysis. It is very difficult for any third party to accurately measure the traffic of a website but there are a bunch of traffic estimation services that can give you a better understanding of page views, unique visits, earning etc. Here is a list of top traffic estimation services :
1. Alexa : It will give you estimates on the number of page views, bounce rate, search analytics, audiance information and a lot more. Just enter the website domain name and Alexa will reveal the ranking of that website based on a combined measure of unique visitors and page views. Webmasters are often skeptical of Alexa number but they the rank is still a good indicator of a website’s popularity over time.
2. Similar Web : This website initially setup as a tool for finding similar sites but now offers a range of data including traffic analysis, Rank etc. You can also check visits, time on site, Keywords search, bounce rate and traffic send by different countries. The traffic report can be downloaded as PDF file for future reference.
3. Compete : It is a good resource for monitoring website stats for the U.S. Compete uses data from ISPs, their own toolbar and other data sources to measure the traffic. It offers other metrics like Page Views, average stay duration, demographics, etc. but these are only available to paid users.
4. QuantCast : Like Compete, you can use QuantCast to determine how many people have visited a selected site during a give period from desktop or mobile phone. For sites that have implemented the QuantCast tags, you get more accurate metrics including visitor demographics, traffic by country, and the split in mobile and desktop traffic.
5. Traffic Estimate : As the name suggests, gives a general estimate of your website stats. It provides information in many areas, such as page-views, unique visits, keyword stats, and more. If you are looking for keyword suggestions and similar information from your competitor websites, then this is a good place to start.
6. SEM Rush : It offers plenty of information around search (organic) traffic for any website. Put in the website URL and you’ll instantly know how the site has fared in organic search over time. The data can be split by country, you get to know which sites are sending traffic and also the keywords that are bringing the most visitors.
Few years ago, Google Ad Planner and Google Trends for Websites were the go-to tools for estimating a site’s traffic but they have since been discontinued. You can however still use the Display Planner tool inside Google AdWords to get a good idea of a site’s traffic and demographics. Here’s how:
Go to Display Planner and sign-in with your Google Account. You need not be an AdWords advertiser to use this tool.
Next put the site’s domain in the search box, set the Campaign targeting to United States (or remove geographic targeting to see global traffic) and click “Get Placement Ideas.” Google will now show you the average impressions per week for that domain and if you multiply that number by 4, you get a good estimate of the site’s monthly traffic (hits).
How much Traffic a Website Gets
2. Similar Web : This website initially setup as a tool for finding similar sites but now offers a range of data including traffic analysis, Rank etc. You can also check visits, time on site, Keywords search, bounce rate and traffic send by different countries. The traffic report can be downloaded as PDF file for future reference.
3. Compete : It is a good resource for monitoring website stats for the U.S. Compete uses data from ISPs, their own toolbar and other data sources to measure the traffic. It offers other metrics like Page Views, average stay duration, demographics, etc. but these are only available to paid users.
4. QuantCast : Like Compete, you can use QuantCast to determine how many people have visited a selected site during a give period from desktop or mobile phone. For sites that have implemented the QuantCast tags, you get more accurate metrics including visitor demographics, traffic by country, and the split in mobile and desktop traffic.
5. Traffic Estimate : As the name suggests, gives a general estimate of your website stats. It provides information in many areas, such as page-views, unique visits, keyword stats, and more. If you are looking for keyword suggestions and similar information from your competitor websites, then this is a good place to start.
6. SEM Rush : It offers plenty of information around search (organic) traffic for any website. Put in the website URL and you’ll instantly know how the site has fared in organic search over time. The data can be split by country, you get to know which sites are sending traffic and also the keywords that are bringing the most visitors.
Find Website Traffic with Google AdWords
Few years ago, Google Ad Planner and Google Trends for Websites were the go-to tools for estimating a site’s traffic but they have since been discontinued. You can however still use the Display Planner tool inside Google AdWords to get a good idea of a site’s traffic and demographics. Here’s how:
Go to Display Planner and sign-in with your Google Account. You need not be an AdWords advertiser to use this tool.
Next put the site’s domain in the search box, set the Campaign targeting to United States (or remove geographic targeting to see global traffic) and click “Get Placement Ideas.” Google will now show you the average impressions per week for that domain and if you multiply that number by 4, you get a good estimate of the site’s monthly traffic (hits).